The Wilfa iWind is a new indoor unit designed for the Nordic heat pump market, developed by questioning what a heat pump can be in the home and showing how new technology can unlock new design possibilities. The heat pump technology has been on the market for roughly a century, but despite advancements in later products, minimal progression has been made in terms of aesthetics and technology over the last decades. This affects its performance in Nordic climates and is resulting in an ugly addition to the living room. Focusing on technology and aesthetics, the Wilfa iWind heat pump challenges and creates discussions in the industry, and demonstrates how design can result in new and innovative solutions. By using an innovative ionic fan, the Wilfa iWind measures only 41% of the thickness of a traditional heat pump. This allows the product fit better on a living room wall. For added freedom and flexibility, the orientation of which the heat pump is mounted can be both vertical and horizontal, high and low on the wall. This is thanks to its symmetric design and new internal structure. Wilfa iWind is available in a variety of colors and pattern designs. External partner Wilfa has added valuable insights and credibility to the project.