Blar i Artikler / Articles på emneord "Service design"
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Service innovation through touch-points : development of an innovation toolkit for the first stages of new service development
(Journal article; Peer reviewed, 2011)This paper reviews one of the central areas of service design, the area of touch-point innovation. Specifically, it describes the development and use of a card-based toolkit developed in the AT-ONE project - the AT-ONE ... -
The strategic use of service design for leaders in service organizations
(Journal article; Peer reviewed, 2011)There is a growing interest among scholars, practitioners and organizations as to how design may benefit management, particularly when this happens in a service context. In this exploratory qualitative study, I investigate ...