ADORA: Bridging the gap between brand strategy and customer experience [Postprint]

Clatworthy, Simon

Journal article, Peer reviewed

Åpne

Semantic transformation final (2).pdf (2.510Mb)

Permanent lenke

http://hdl.handle.net/11250/92994

Utgivelsesdato

2012

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Artikler / Articles [135]

Originalversjon

Managing Service Quality 2012;22(2):108-127 10.1108/09604521211218936